Film Industry

Film Industry

Revision 

I, Daniel Blake

Straight Out Of Compton

'Distribution is the key to success for any media industry'. How have digital technologies affected the ways in which films are produced and distributed?

Knee-jerk 

Distribution refers to the way in which media products and are shared and gives to their intended target audience

Financial gain

Advancements of technology

Plan

- Success = financial gain

- Film industry is a specialised industry

- Social media

- The studio system - 

- Production - Making the media product

- Distribution - The spread of the media product

- Conglomeration - a corporation that owns more than one business

- Vertical/horizontal integration - 

- Digital Technologies -

- Regulations - The limits and rules the media product has. 

- Convergence - The joining of different media products.
- BBFC
- Curran and Seaton
- Stereotypes
- Ken Loach

Structure

I, Daniel Blake

Wildbunch

Sight and Sound - 14th December 2016

Paste Magazine - 2nd January

Awards

Spectator - 22nd Oct

'Interview of Ken Loach for I, Daniel Blake' - 25th October

Awards

The Upcoming - 19th October

Here are some examples of I, Daniel Blake artwork advertisements.

Standard - 21st October

Preview Screenings

Merchandise

Press kit and press pack provided for I, Daniel Blake.

Trinity Mirror (newspaper group) really pushed the film.

The hashtag they trended round: Saying we are all Daniel Blake.

Facebook page - 65,993 likes

Twitter - 12,421 followers

Official website containing information on getting tickets, watching the trailer, etc.

BBC Website promotion including production images and information about the film.

There was merchandise up for grabs which you could win via the official I, Daniel Blake twitter page.

Poster

The Independent - 24th October

Salon - 25th December

Business Review - 5th April 2017

Use of Artwork

Time Out - 12th May 2016

They tried to get the film seen a lot before its official release. They did lots of community screenings and employed regional marketing officers to help get the film seen in many preview screenings.

Show film first listed what I counted to be 109 I, Daniel Blake preview screenings.

Newspaper/ film magazine reviews

The Telegraph - 28th October 2016

Interviews/Featureless

Artwork marketing for this film included posters, production images,

Marketing for I, Daniel Blake

8 results for I, Daniel Blake merchandise on Redbubble. T-shirts.

The Guardian - 20th October (video) 15th October (written)

Premiere

The Red Carpet News TV - 31st October

The Guardian - 23rd October 2016

'Conversely, Labour leader Jeremy Corbyn appeared at the film's London premiere with the director, then subsequently praised the film on his Facebook page.[16] In a session of Prime Minister's Questions on 2 November 2016, he advised Prime Minister Theresa May to watch the film, as he criticised the fairness of the welfare system.'

Village Voice - 23rd December

I, Daniel Blake was awarded many other awards too! Here is a list of awards both won and nominated, taken from Wikipedia:

Empire online - 26th October

Digital Marketing

Financial Times - 20th Oct

Trailers and interviews posted on Youtube.

Newcastle Premier

The film premiered in Newcastle. They turned down a big premiere in London because they didn't see it as appropriate.

HeyUGuys - 19th October

Discounted cinema tickers because a lot of people who the film is targeted at would not be able to afford going to the cinema and paying full price

I, Daniel Blake was awarded prizes at two major film festivals.

One was the Cannes Film Festival, where it won these two awards: Palm d'or and Palm Dogmanitarian award. The other was the Locarno International Film Festival where it was awarded the Prix du Public award.

Cinema/Exhibitor promotions

Empire - 17th October

There was